About me

My name is Daniel Joerg. I’m a Connection Architect. I help brands to build meaningful connections through the social & mobile web. I follow ideas and topics that spark things up. As a writer, curator and speaker. I like to spark things up myself, as a musician and idea generator.

I have 10 years experience in the Public Relations, Advertising & Communications Industry. I started working for communications agencies when the web just started shaking up the industry. I have worked with hundreds of brands and companies from all over Europe, including the biggest household names in Telecommunications, Insurance, Pharma and Energy.

I believe that the social & mobile web development holds the potential to „fix“ the broken relationship between brands & consumers. If you want to start building more meaningful connections for your brands, you should drop me a mail.

I write, play and sing songs and take music wherever I go. Want to know what I’m listening to? Subscribe to my Playlists on Spotify or follow me on Soundcloud.

I grew up in Bern, Switzerland. I ‘m now based in Stockholm, Sweden. I speak & write German and English. I speak French and I’m working hard on my Swedish. You’ll find the exact same language mix on this site.

PAST ACTIVITIES

2010 – 2011 Digital Practice Leader at Burson-Marsteller EMEA
2008 – 2009 Head of Crossmedia & Member of the Executive Board at Burson-Marsteller Switzerland
2007 Consultant at Contexta, Advertising Agency
2001 – 2006 Consultant and head of digital practice at Peter Buetikofer & Company

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EDUCATION

Masters of Arts in Communications & Media Science from the University of Zurich
Minors I: Economy with focus on Markting
Minor II: International relations with focus on ICANN and internet regulations